IMFINZI | TREMZI Immuno-Oncology
- Category HCP, Oncology
- AZ
- imfinzi.com
- 2016
This pair of Immunno-Oncology drugs launched for multiple indications. They needed a semi-complex branding system to differentiate the many indications (some mono, and some duo therapies) while maintaining a cohesive campaign and a primary brand color palette across the multiple indication.
![Bladder — Mono](http://adamspringer.com/wp-content/uploads/2018/12/Primary-brand-colors-all-indications-AZIO-PRINT-ADS-SPREAD-R31-portfolio.png)
Bladder — Mono
![Head & Neck — Duo](http://adamspringer.com/wp-content/uploads/2018/12/Primary-brand-colors-all-indications-AZIO-PRINT-ADS-SPREAD-R31-portfolio2.png)
Head & Neck — Duo
![Stage 3 Lung — Duo](http://adamspringer.com/wp-content/uploads/2018/12/Primary-brand-colors-all-indications-AZIO-PRINT-ADS-SPREAD-R31-portfolio3.png)
Stage 3 Lung — Duo
![Stage 4 Lung — Mono](http://adamspringer.com/wp-content/uploads/2018/12/Primary-brand-colors-all-indications-AZIO-PRINT-ADS-SPREAD-R31-portfolio4.png)
Stage 4 Lung — Mono